At FITUR 2023 in Madrid, Goa Tourism showcased the vibrant culture, stunning beaches, and new tourism products of our beloved state through our dazzling booth. Our stall was inaugurated by H. E. Shri Dinesh K. Patnaik and featured a VR experience where visitors could explore locations like Dudhsagar falls and the Mandovi river virtually. Visitors could also interact with officials to learn more about Goa’s natural beauty and historical importance. The use of innovative digital media highlighted Goa’s tech-forward approach to tourism, while exciting offers and the latest tourist information about Goa were shared with visitors. The goal was to connect with stakeholders from the tourism industry around the world and promote Goa as a must-visit destination for travelers.